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The Fall of The eXile For all those wondering what the "Save The eXile Fundrasier" banner is all about, here it is as simply as it can be phrased: The eXile is shutting down.
June 11, 2008 in eXile Blog

War Nerd: War of the Babies in Taki's Magazine The War Nerd talks about babies, the greatest weapon of the 20th century.
May 28, 2008 in eXile Blog

Kids, Meet Your President A website for Russian kids to learn all about President Medvedev's passion for school, sports and family.
May 22, 2008 in eXile Blog

Cellphone Democracy Cam If this girl was exposed to Jeffersonian democracy...
May 20, 2008 in Face Control

More Classy B&W Dyev Photos Yet another hot Russian babe imitating the Catpower look...
May 20, 2008 in Face Control

Proof That Genetic Memory Is Real! Sure, the Ottomans shut down the Istanbul Slavic slave markets centuries ago...
May 15, 2008 in Face Control

Russia's Orthodox Church Youth Outreach Program The priest is going, "Father Sansei is very impressed with grasshopper Sasha’s...
May 15, 2008 in Face Control

More Classy B&W Club Photos w/Russian Dyevs We took the Pepsi Challenge here...
May 15, 2008 in Face Control

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Reklama Review February 1, 2008
 
The Third Sign Of The Post-Putin Apocolypse
By Alex Shifrin Browse author Email
 
Page 2 of 2
 

The third, and final, sign of stability: Pampers advertising on MTV.

In recent articles, I highlighted how Russia's feds have made it their priority to up the country's birth rate. This has met with such staggering success that Moscow's elite and hipster communities have traded their lap dogs for something just as small: infants. (You might recall I wrote about people bringing their babies to a Playboy Playmate of the Year.)

MTV, which boasts the Music Awards, and some of Moscow's most touted hype and glitter events, has recognizably readjusted its demographics priorities. Not too long ago, even as far back as December, MTV was pushing ringtones, travel, sex and Dima Bilan. Now, it's Pampers Sleep and Play diapers. And it's not a light rotation. The spot gets repeat showings in commercial pauses, with heavy repeat placement.

What does this all mean? Well, it means that the third sign of the post crisis Russian apocalypse has finally arrived. The end is nigh and that means that Post-Putin Puritanism is just around the corner. And the thing about Russia is that when things change, they change pretty darn quickly. Whatver's coming, it's gonna be sharp bitch slap to anyone who's not ready, or decides to stand in its way.

So that's all, folks. Time to go home. Nothing more to see here. Move along, people. Move along.


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FROM THE VAULT

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LATEST ARTICLES

Save The eXile: The War Nerd Calls Mayday
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The future of The eXile is in your hands! We're holding a fundraiser to save the paper, and your soul. Tune in to Gary Brecher's urgent request for reinforcements and donate as much as you can. If you don't, we'll be overrun and wiped off the face of the earth, forever.

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